This article explains the differences between "opt-out/unsubscribe" and "decline" in the context of email/SMS and in-app surveys, as well as how to manage these settings in the Wootric dashboard.
Already know you want to "Opt Out"? Skip ahead.
Opt-Out/Unsubscribe vs. Decline
Email/SMS Surveys
Unsubscribe: This term is specific to email and SMS surveys. But Wootric treats opted-out users the same as unsubscribed users. When unsubscribed, the users are permanently removed from receiving future surveys. This action is irreversible.
* If you opted out a user from the Wootric dashboard, you can opt users back into taking surveys.
In-App Surveys (web and mobile)
Decline: When users "decline" an in-app survey, they are temporarily not shown the survey. This is not a permanent opt-out, and users may see future surveys unless manually opted out by an administrator.
User Opt-Out: In-app surveys offer an option for users to permanently opt-out directly from their survey. To permanently opt-out, users must select the "opt out" link in their survey and then confirm their choice on a new webpage that opens (seen below).
The Opt-Out confirmation page is only available in English at this time.
Managing Opt-Outs in the Dashboard
Navigate to the Users tab in the Wootric dashboard to view a complete list of users.
In the top right corner of the Users tab, use the dropdown menu to filter for users who are "Opted out of surveys".
Identifying Opted-Out Users:
If the user opted out themselves, the status will say “Surveys disabled by end user”
If you've opted out, the user status will say "Opted Out".
Opting Out Users Manually
Manual Opt-Out: If you need to permanently opt-out users from in-app surveys, this must be done manually.
Go to the Users tab in the dashboard.
Select the users you wish to opt-out.
Manually change their survey settings to disable future surveys. Either from the Users page or the User Profile.
Survey Examples
In-app Web
iOS in-app
Android in-app
SMS and Email
These channels also have opt-out, but it looks like unsubscribe.
How do I get Opt Out?
Web Survey
Add the following line in their Wootric code snippet:
show_opt_out: true
iOS Survey
Add this into your iOS code (more docs here)
[Wootric showOptOut:YES]
Android Survey
Add this into your Android SDK code (more docs here)
wootric.setShowOptOut(<BOOL>);
If you're coming into Wootric already with a list of users or customers you would like to opt out, you can manually do it within the platform. Or if you have a list of unsubscribed users, we can upload that on the Wootric side for you (Pro and Enterprise feature).
Questions? Contact support@inmoment.com or create a support ticket here.